One Page Per Service
Custom homes, barndominiums, pole barns, remodels, and more each get a page written for that search.
Case Study
Fonseca Builders
A father-and-son custom home builder with 50 years of experience and no website. Homeowners searching for a builder never found them. We built a site that puts them in Google's top local results.
- Industry
- Custom home builder
- Location
- Floyds Knobs, IN
- Launched
- August 2026
Before 0 times shown on Google. No website, no photos of their work, and no way to request a quote online.
After 12 Weeks 3,497 times shown on Google, including 487 times in the top local results for their two biggest searches.
The Numbers
- #2 in Google's map results for "custom home builders floyds knobs," ahead of a builder with 83 reviews
- 487 times in Google's top local results for "custom home builders southern indiana" and "floyd county home builders"
- 1 day from launch to the first appearance in Google search
- 159 different searches the site shows up for, from barndominiums to basements
From Invisible to 3,497 Google Appearances
Every week since launch, Google has shown Fonseca Builders around 300 more times.
See the weekly numbers
| Week ending | Shown that week | Total |
|---|---|---|
| August 13 | 126 | 126 |
| August 20 | 411 | 537 |
| August 27 | 339 | 876 |
| September 3 | 314 | 1,190 |
| September 10 | 287 | 1,477 |
| September 17 | 259 | 1,736 |
| September 24 | 331 | 2,067 |
| October 1 | 256 | 2,323 |
| October 8 | 317 | 2,640 |
| October 15 | 325 | 2,965 |
| October 22 | 355 | 3,320 |
| October 27 (5 days) | 177 | 3,497 |
Source: Google Search Console, August 7 to October 27, 2026.
City and Service Pages Pull Their Weight
The pages we built for each town and each service get found almost as often as the homepage.
Source: Google Search Console, August 7 to October 27, 2026.
In Google's Top Local Results
With 5 reviews, Fonseca Builders shows up ahead of a builder with 83. A strong website closes that gap.
| Google search | Position |
|---|---|
| custom home builders southern indiana | 1.0 |
| local home builder southern indiana | 1.2 |
| floyd county home builders | 1.3 |
| fonseca builders | 1.4 |
| home builders near me | 2.8 |
| home builders southern indiana | 4.6 |
Average position, Google Search Console, since launch. Position 1 means the top block of results, which for local searches is Google's map results.
How We Did It
One Page Per Town
Eight city pages, from Floyds Knobs to Louisville, so local homeowners find a builder who works in their area.
Proof Up Front
Real photos of their homes, client reviews, and a consultation request on every page.
Contractors Without a Website Are Invisible on Google
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